The Ask: Create a NYT Banner advertisment campaign to convince people to travel to any destination in the world.

The Campaign: Where you and your money travel.

The Idea:The Azores, a hidden paradise in Europe, beckons with its scenic allure and affordability. Defying the misconception that a lavish budget is essential for a remarkable vacation, our campaign aims to emphasize that The Azores your money takes you further.

NYT Banners

Client:The Azores

Student Work

My Role: ST& CW

W/ Kairen Shi (AD)